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The weekly report: what worked last week
Every Monday morning, an email tells you what worked on your sites the week before, and what waits for your answer.
You do not open your statistics every day, and you do not have to. Every Monday morning Bearing writes to you what happened on your sites from Monday to Sunday: one email for your whole account, short when the week was quiet.
What it says
- At the top, for all your sites: your visitors, your revenue, your recurring revenue, each against the week before.
- What worked, site by site: your goal, the sources that led there, what you published that week with the days before and after, and what came in.
- What waits for your answer: a campaign to sort, an event that has never been received. This part is not there when nothing waits.
- Google, when you have connected Search Console: the week's clicks, the visits that came from Google and your goal, and one page worth a look over the last four weeks.
- Your smaller sites share one line at the bottom.
The numbers are the ones of your Statistics pages, and each part links to the page it comes from. The email holds no picture and nothing that follows you: Bearing does not know whether you opened it.
What it does not say
- A change on too few visits. Under 30 visits in the week, the change on the week before is not shown: it would mean nothing.
- Which source works, on a handful of conversions. Under five in the week, the report gives the number and stops there.
- Why. Around something you published it says what happened before and after, not what caused it.
Receive it, or not
- Open Account, section Weekly report.
- Stop receiving it turns it off; Receive it every Monday turns it back on.
- Send me last week's sends it now, to see what it looks like without waiting for Monday.
It is on when you create your account. A week with no visit on any site and nothing waiting, Bearing does not write.
If your trial or your subscription has ended, you get one last report, once: the first numbers of your week, and the day Bearing stops counting your visits. After that, nothing more until you subscribe.